Deep Dive into Burger King's Global Supply Chain Operations
Global fast-food chains and franchises operate under meticulously structured supply chain models to ensure product consistency, quality control, and cost efficiency. Other chains with a structured supply chain include McDonald's, Papa John's, Domino's Pizza, Taco Bell, and several regional chains with specific core products. One of the key aspects of their operational strategy is supplier standardization, where they audit and qualify suppliers based on strict requirements. This article explores the supply chain framework used by Burger King, focusing on their tomato supply chain, their challenges, and how suppliers must adapt to meet the franchise’s global standards. The Model: How Burger King Standardizes Its Supply Chain For a fast-food chain like Burger King, consistency is crucial. Customers expect the same taste, quality, and product presentation, whether they visit a store in New York, Buenos Aires, Santiago or Madrid. This is achieved through rigorous supplier select...